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The Zimbabwean for the Voiceless
The Zimbabwean, a newspaper published in South Africa and the UK by a network of Zimbabwe journalists, has launched a new campaign in the lead up to the 2011 elections. Despite arrest warrants, attacks...
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A Campaign Designed to Drop Sales
It’s Freedom Day in South Africa today. In honour of the day here’s a story from our backlog of posts from 2010. The Southern African Counter-Trafficking Assistance Programme (SACTAP) ran a campaign...
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Endangered Wildlife Trust Last Ones Left
Endangered Wildlife Trust in South Africa ran a print advertising campaign highlighting the fragile state of wild animals in South Africa, the wild dog, riverine rabbit, wattled crane, northern white...
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Drive Alive 3D
Drive Alive, a road safety awareness organisation in South Africa, recently used 3D cinema advertising to remind young adults about the impact of alcohol on drivers. Working with TBWA South Africa...
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Shark Finning Sundial
The Endangered Wildlife Trust and Sharklife Conservation Group in South Africa have produced the Shark Finning Sundial, a project designed to raise awareness of shark finning. Over 73 million sharks...
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Doom Fogger in Roachville
Doom Fogger insect spray was promoted in South Africa with “Roachville”, an outdoor campaign featuring miniature furniture and actual cockroaches depicting real-life scenarios inside cracks in the...
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TBWA Sent Their Briefs Back
TBWA\Hunt\Lascaris in Johannesburg promoted their design department recently by sending briefs back to clients transformed by in-house designers. Although the agency is well established as an...
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The Rhino Stamp Project
Stop Rhino Poaching, a South African organisation, has launched “The Rhino Stamp Project”, a campaign designed to tackle the import of rhino horns in Thailand, China and Vietnam. Postage stamps with...
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Write it in your own voice
Uniball is running “Write it in your own voice”, an advertising campaign promoting handwriting in South Africa. “Write it with a Uniball pen”. Three commercials, “Bust you out”, “Pappy is out” and...
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Enterprise Thicker Slices for the Ones You Love
South African processed brand Enterprise French Polony is a South African classic line of lunch meat. Enterprise celebrated the release of a 200g pack with “Thicker Slices for the Ones You Love”, a...
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